Background
For more than 20 years I’ve been a digital designer & consultant for diverse startups and game-changing entrepreneurs.
My formal training as a designer has given me a solid foundation in design thinking which I have applied across a variety of fields. I began as branding & web design for creative professionals and small companies, before continuing into experience design & event production, and then into the broader digital marketing sector.
In 2023 I began focusing on generative AI and its applications for business creativity and productivity.
Education & Experience
AI Consulting (Since 2023)
- To prepare for the coming wave of generative AI, I spent much of 2023 educating myself around how this technology will revolutionize the business landscape. From content creation, to the full digital marketing stack and beyond, I maintain a broad macro view of emerging tools and their business applications. I also have a specific focus on ChatGPT prompting, Custom GPTs, chatbot assistants, automations to streamline various business workflows.
Product Design Graduate at Dribbble (2023)
- Gained experience in the full design journey: research & persona building, low rez and high fidelity wireframing, building functional prototypes for user testing and client feedback, and delivery of assets to developers & collaboration towards fully realized products.
Lead Designer at Rogue Media (Since 2020)
- I acted as sales, client contact and team leader for dozens of projects over the years, producing copywriting, graphic design & brand identity kits. Oversaw the launch & analysis of online advertising campaigns, establishing key metric tracking and ROI reporting to clients. I can also act as a fractional CMO and team manager for small organizations.
Curator & Producer at MindshareLA (Since 2007)
- I have worked with numerous startups and entrepreneurs to help clarify and share their ideas with large audiences. I have produced and MCd numerous salons, conferences & business networking gatherings.
Digital Designer at ProjectFresh (Since 2002)
- I largely specialize in custom web design projects. I am capable of working across multiple web publishing platforms, and installing advanced features such as membership, course & sales platforms.
Rhode Island School of Design (2002)
- BFA in Industrial Design.
Core Skills
Macro view, business application, chatbot assistants, content creation, prompt engineering, automations
Storybrand framework, copywriting, identity design
Low code platforms, HTML/CSS, sales pages
Full funnel including SEO, content strategy, social media, newsletters, paid ads
Full curation and production of $100k+ event(s) including marketing, registration, AV and full team oversight
Photoshop, Illustrator, Figma, FigJam
References
A Little More Backstory
Since 2005, Douglas Campbell has been a brand consultant, community organizer, event producer and experience designer. He draws inspiration by twisting together the unexpected to create such memorable projects as MindshareLA, mixing ideas and mischief to stoke inspiration; Syyn Labs —which created the viral RGM music video for OK Go and eventually evolved into Two Bit Circus — blending artists with engineers to spur creativity; and The Tuxedo Travels, one of the earliest social media projects to combine charity with adventure. He’s consulted with numerous small businesses on growing their revenue, as well as large clients, ranging from Google to the Getty, to create memorable brand experiences.
In 2015, Douglas was hired by Cross Campus, a prominent Los Angeles coworking company to help them launch their 2nd and 3rd locations.
In 2017, Douglas decided to took an experiential sabbatical. He moved to southern Oregon to be part of the restoration of a wilderness community & retreat center called Trillium. He used this experience to advise other intentional communities on how to create legal and financial models for communal land stewardship. He was also finally able to sit still for long enough to publish his first book: “The Motorcycle & The Molecule“, a mischievous adventure novel that explores alternative communities throughout the U.S. and Central America.
In 2020, largely inspired the COVID kick-in-the-pants remote work boom, he decided to return to the professional world, launching Rogue Media as a lightning fast, digital marketing & design agency. From logos to logins, he helps clients around the globe stand out by refining their brand flavor, building web assets and crafting digital marketing strategies that help them grow their business.
In 2023 he returned to his original design roots, graduating from Dribbble’s Product Design course.
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